Blog-old

CTA's for Broadcast Media Often when we think of a CTA (Call-To-Action), we think of a button that you click on a digital ad. As an agency known for its work in video and audio media, we know having the right CTA will make or break your campaign. When deciphering the best route to take for a … [Read more...] about CTA’s for Broadcast Media

Caring About Clients Happy Hour Media was founded because the owners felt that there were elements missing from agencies they had experience working with in the past. The idea of ‘being in this together’ and actually caring about the successes or failures of clients more than how much billable … [Read more...] about Caring About Clients

Hindsight is 20/20 Whoever coined the phrase “Hindsight is 20/20” back in the mid-20th Century, had no idea just how prophetic they were being.As a business owner, I can think of at least 5 things I would have done differently had I known what 2020 would entail for our business, our employees, … [Read more...] about Hindsight is 20/20

The Biggest Compliment People Give Me Everyone likes having their ego stroked every once in a while, especially business owners. We’ve spent years honing our craft, building our foundation, and investing in our teams. So, when a client speaks a kind word, it’s worth its weight in gold. For me, … [Read more...] about The Biggest Compliment People Give Me

When Paid and Organic Social Work Together – Tips & Insights Part 4 of 4 Communication and collaboration between the paid and organic side of social tends to be limited or non-existent. This prevents brands from providing a cohesive message to their customers. When paid and organic … [Read more...] about When Paid and Organic Social Work Together – Tips & Insights Part 4 of 4

Tips to Execute a Successful Social Media Testing Plan – Tips & Insights Part 3 of 4 In a constantly changing social media landscape, it’s important to utilize testing on social platforms. Testing helps determine which aspects of your social strategy are working best for your brand. Not … [Read more...] about Tips to Execute a Successful Social Media Testing Plan – Tips & Insights Part 3 of 4

Top Social Marketing Trends From Sprout Social’s 2020 Index Social – Tips & Insights Part 2 of 4 Sprout Social released their yearly index comprised of social marketing trends and consumer behaviors. We’ve highlighted some of the biggest data points and insights from the index and what they … [Read more...] about Top Social Marketing Trends From Sprout Social’s 2020 Index Social – Tips & Insights Part 2 of 4

Lessons Learned from a Global Crisis – Tips & Insights Part 1 of 4 We have all faced a lot of uncertainty and quick changes during the COVID-19 crisis, and brands are sharing the lessons they have learned so far. As social distancing prompted people to seek new ways to connect, many flocked … [Read more...] about Lessons Learned from a Global Crisis – Tips & Insights Part 1 of 4